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professional development

Larry on Business

Larry on Making Every Professional Meeting a Purpose Meeting

Making Every Professional Meeting a Purpose Meeting: You may be thinking to yourself, yes, I do this, so what’s the point? Great question, the point is in the process of getting better, increasing your potential to give and gain more from your professional meetings. So how do I get better with Read more

By Larry.Cockerel, 13 yearsJanuary 11, 2013 ago
Larry on Business

Larry on Business is Knowing Who’s on the Playing Field

Business Strategy 101: Is knowing who’s on the playing field The key to greater success is not just knowing who’s on the playing field, but why, how, their service and products, what they do well and not do so well to help maximize your results. It’s okay to research you competition, just Read more

By Larry.Cockerel, 13 yearsJanuary 9, 2013 ago
Larry on Business

Larry on Why Should A Customer Buy from you?

This very powerful and important question must be asked sometime in your sales life if you’re a person committed to growth? Why should a customer buy from you? Now I know some of my readers might be saying to themselves; because I’m good, got the best product money can buy, Read more

By Larry.Cockerel, 13 yearsJanuary 4, 2013 ago

Larry on Fast Forward to December 31, 2013, Goal Achievement

Let’s fast forward to December 31, 2013, what had to happen to make this the best year of your life? If you fast forward your thinking and answer the questions then you will know what you need to do now, to make sure that 2013 will be the best year of your life! My purpose is Read more

By Larry.Cockerel, 13 years ago

Larry on The 3 Key Goal Areas in Life…

The 3 Key Goal Areas in Life: My life lessons have taught me that there are 3 Key Goal Areas in Life that we focus most of our time and energy towards. These 3 Key Areas are where most of us that set out to develop and achieve our written goals begin. There Read more

By Larry.Cockerel, 13 yearsDecember 21, 2012 ago

Larry on The 3 Habits of Highly Effective Sales Professionals

The 3 Habits of Highly Effective Sales Professionals: As sales and business professionals on a mission to add value to customers, solve problems, increase profits and make a difference, there are times when we need a boost of motivation and focus. The 3 Habits of Highly Effective Sales Professionals have been Read more

By Larry.Cockerel, 13 yearsDecember 17, 2012 ago

Larry on The Greatest Management Principle in the World…

The Greatest Management Principle in the World: “People do what people see” I bet you were thinking this seems to short to be the greatest management principle, short yes, but very important to your personal and professional growth. As a sales and or business professional, manager or leader people do what Read more

By Larry.Cockerel, 14 yearsDecember 12, 2012 ago

Larry on The 3 Key Sales and Marketing Tools for Greater Success…

The 3 Key Sales and Marketing Tools for Greater Success: YOU Your Professionally Developed Business Card Your Referral Marketing Program Sounds and looks pretty simple you might say? And you’re right, the only opportunity with that statement is very few sales professionals and business professionals master ALL three daily. This isn’t Read more

By Larry.Cockerel, 14 yearsDecember 7, 2012 ago

Larry on failure to not buy is never the fault of the prospect…

Yes, you read that right; “failure to not buy is never the fault of the prospect”, as sales professionals we need to slow down and evaluate the experience! In 99.9% of the prospects that are looking, seeking a product or service and or being quoted with proposals, they buy, the question Read more

By Larry.Cockerel, 14 yearsDecember 4, 2012 ago

The Three “A’s” of Effective Salesmanship

After many years of sales development, sales training, coaching and mentoring, I’ve discovery what I title the “Three A’s” of Effective Salesmanship. I’ve also come to accept the more I can share and give as “no-fee” (free) take-a-ways, the better I get by helping more sales professionals increase their “Closing Time!” Read more

By Larry.Cockerel, 14 yearsAugust 27, 2012 ago

It’s all about the customer

It’s all about the customer, their vision, the outcomes that your product or service can offer. As a professional speaker and training specialist, my ability to connect with the audience and engage their thinking and inspire action is how I can add value.

By Larry.Cockerel, 14 yearsApril 24, 2012 ago

Your sales plan so far this year

Are you getting all you hoped for out of your sales plan so far this year? Remember hope isn’t a strategy, don’t base your future success all on hope, complete your day on paper before you begin your day! Preparation.

By Larry.Cockerel, 14 yearsApril 17, 2012 ago

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Recent Blog Posts
  • “Your Life Matters” Interview
    In Press & Reviews
    Watch an interview with Your Life Matters author Larry […]
  • How to Be a Make a Change in Life and Business with Larry Cockerel on the ABA Podcast
    In Press & Reviews
    Draw in Customers/ Authentic Business Adventures Larry […]
  • Inspirational Message from “Coping with Cancer” magazine
    In Press & Reviews
  • Surmounting life’s challenges
    In Press & Reviews
    Active Living for Savvy Seniors BY SHARYN ALDEN […]
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